Advertising livery - Chapelfield

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156402 'Chapelfields livery' at West Runton, 30.June.07

156402 in its blue and white Chapelfield livery, departs West Runton (Sherringham line) on June 30, 2007.

Photo: Top Can

List of all 156s to carry Advertising livery

1 unit 156.402 (from June.2007)


Description of Chapelfield advertising livery

One Railway's 156402 carries an advertising livery promoting the Chapelfield shopping centre in Norwich.

The ends of each car nearest the driving cabs are bright blue with the Chapelfield logo on it, and each car also has the lettering 'Love Shopping. Love Chapelfield' across the bodysides. Inner ends of each car feature large images of models reclining.

Inside the train, the table tops also promote the shopping centre.

The train was launched at Norwich station on 4th June 2007, and is to carry the livery for 3 years. [Press release].

156402 had previously been in a non-standard all-white colour scheme.

156402 (right end) Norwich 29-July-07

Window frames are white, even around the blanked out toilet window which is blue.

Small 'one' logos are placed on the cabsides.

Car 52402 has orange wheelchair labels between the door and cabside windows, and also on the front above the secondmans window.

The roof remains dirty purple, but the cab front above the orange warning line has been painted dark grey.

Cab front hand rails are now painted white.

 
156402 (left end) Norwich 29-July-07

The solebars remain white along the length of each carriage.

Cab end doors are white (for contrast), with www.chapelfield.co.uk in blue lettering.

Handrail on the door is blue, but the recessed handrail is white. Door-open buttons are outlined in orange.

Car 57402 has blue 'cycle and pram' labels between the door and cabside windows, and also on the front above the secondmans window.

 

The bodysides below the windows have the slogan 'Love shopping. Love Chapelfield.' in large black serif lettering.

156402 (left side) Norwich 28-July-07

Inner ends of each car feature large images of models reclining.

156402 (right side) Norwich 28-July-07


Inner end doors are blue with the web address in white lettering.
Vehicle numbers in black are repositioned between the door and carriage end.
The body-end panels remain purple.

156402 (middle) Norwich 28-July-07
 

Inside the train, there are several different table-top designs featuring a selection of products from retail outlets within the shopping centre.

Table-top inside 156402 July.2007Table-top inside 156402 July.2007